Posts by Sarah Richards

white text on blue background: What you don't publish is as important as what you do publish

Example content strategy

Many people we train have never seen a content strategy. In our workshops we take organisations through a series of...

Picture of people talking on a content design course

Selling content design to management: Kat’s story, part 2.

This is the second blog post by Kat Rose from Microform Academic Publishers Ltd on how she is using her content design...

Picture of Kat Rose and Sarah on the content design centre worskshop.

Applying content design training

This is a guest post from Kat Rose from @microform_ltd. Kat is responsible for content on https://www.britishonlinearchives.co.uk and came to our last 2-day...

GOV.UK: beta to live

By now, the departments understood we really were doing this. We were near publishing the beta to live and we...

GOV.UK beta: the middle and the end

We left the story where everyone was goggling at me because I had obviously done something horrific. Turns out it...

GOV.UK beta

Last week, I left you at the end of convergence at Directgov. Next came the alpha of GOV.UK. As I wasn’t...

History of content design in the UK government

 The term ‘content design’ gets a lot of discussion. Mostly, is it an accurate term for what we, content people,...

Specifying a reading age for web content

Many organisations have a reading age for their websites and publications. It’s for usability. GOV.UK had a reading age of...

Word count for web pages

 A lot of organisations specify a word count for web pages. This is supposed to help usability — we know people generally...

Content role description

 I’ve had a number of conversations recently, with people from around the world, on what we, content people, call ourselves....

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