Introducing Lizzie

Lizzie is one of our new trainers. She’s currently helping the University of Cambridge design their content around user needs. Lizzie first worked with Sarah over a decade ago and was involved with GOV.UK.   What’s your content background? I loved studying semiotics...

Example content strategy

Many people we train have never seen a content strategy. In our workshops we take organisations through a series of exercises to get them to a point where they can start working towards a good strategy. Of course, if we consult, they have the strategy written for...