Content strategy
Read our blog posts on content strategy. You'll learn what content strategy is, why you need it and how to apply it to your work.
What 6 FOI requests reveal about government campaign websites
Our investigation found inconsistent evidence about who government websites are for, whether they work for disabled people, and how departments measure success.
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AI Skills Hub: a content critique
Last week, we ran an online content crit on LinkedIn about the UK government’s AI Skills Hub website. As far as we know it was written by a machine and reportedly cost £4.1 million.