User needs

Read our blog posts on user needs. You'll learn what user needs are and why this research technique is so essential to content design.

The difference between job stories and user stories

User stories and job stories are ways of capturing what a user wants to do. But, when to use which type of story? That's the question.

How to work with user needs

User needs are hard. There's no getting around that. So here's what you need to know to make them work for you.

Covid-19 user needs: an open resource for content teams

In April, we talked about building a bank of user needs for Covid-19. And we've done just that.