Get an inside look at our company, culture, and the amazing work our team does every day to make content accessible and inclusive.
An unread report costs time and money to write. It uses even more resources while it lives on a website. An influential report affects the world around it. It might influence law, policy, communities, or the environment.
“But how difficult can that really be for our users?”
Our Learning Manager, Sarah Bhatia reflects on developing our new Working with GenAI course, and how she changed her mind after experimenting more with GenAI tools.
For years, content professionals have asked us: what comes after learning the fundamentals? How do I move into strategy or leadership? The Content Design Academy is our answer. It’s a flexible programme designed to help you build the skills you need at every stage, from getting started to leading change. You can take just one or follow the full pathway.
GenAI tools are already here, and content practitioners are being asked to use them now. Not next year, not when the technology matures—today. While these tools come with serious challenges around copyright, environmental impact, and bias, ignoring them isn't an option. Instead, we're choosing to engage critically, helping practitioners understand how to use GenAI responsibly and navigate the messy reality of working with these tools.