Content Design book winner – 19 June competition
26 June 2018
By Sarah Richards
On 19th June, we ran a competition to define Content Design in 13 words or fewer. These are just some of the entries. We had so many that we liked so thanks very much for everyone who responded. We’ll have more competitions in the coming months so look out for other opportunities.
Content Design is saying what your stakeholder wants to say divided by 1000.
#ContentDesign is sharing hobnobs – giving people what they need, not necessarily what you want.
#ContentDesign gives people what they need, nothing more.
#ContentDesign – using data to make content so that people can solve problems
#ContentDesign: understanding customers’ problems, and solving with tools and knowledge, without wasting their time.
#ContentDesign is about the design of presentation conveying content for the audience.
#ContentDesign is presenting information users need in the clearest way.
#ContentDesign is wording & layout presentation combined with user research, behaviour and experience
Doing the thinking so your users don’t have to.
Leigh Cook (via LinkedIn)
Identifying the user’s true problem then designing effective content to meet their need.
Claire Silcock (via LinkedIn)
Content design is… giving people what they need to do what they want quickly and easily.
Putting people and their needs at the heart of the information design process.
Felicity Alma (via LinkedIn)
Helping users do what they need to do – usually with words, but not always.
Matt Clear (via LinkedIn)
Creating for the user not for you. #ContentDesign
Well done Jonny. Please send your mail address to firstname.lastname@example.org and we’ll send you a book.
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