Content Design book winner – 19 June competition
On 19th June, we ran a competition to define Content Design in 13 words or fewer. These are just some of the entries. We had so many that we liked so thanks very much for everyone who responded. We’ll have more competitions in the coming months so look out for other opportunities.
Content Design is saying what your stakeholder wants to say divided by 1000.
To paraphrase @gerrymcgovern #ContentDesign is ‘getting to the essence of what people need and stripping everything else away’.
#ContentDesign is sharing hobnobs – giving people what they need, not necessarily what you want.
#ContentDesign gives people what they need, nothing more.
#ContentDesign – using data to make content so that people can solve problems
Jack Garfinkel @CuriousScutter
#ContentDesign: understanding customers’ problems, and solving with tools and knowledge, without wasting their time.
#ContentDesign is about the design of presentation conveying content for the audience.
#ContentDesign is presenting information users need in the clearest way.
#ContentDesign is wording & layout presentation combined with user research, behaviour and experience
Purple Star Media @PurplStarMedia
Doing the thinking so your users don’t have to.
Leigh Cook (via LinkedIn)
Identifying the user’s true problem then designing effective content to meet their need.
Claire Silcock (via LinkedIn)
Content design is… giving people what they need to do what they want quickly and easily.
Putting people and their needs at the heart of the information design process.
Felicity Alma (via LinkedIn)
Helping users do what they need to do – usually with words, but not always.
Matt Clear (via LinkedIn)
Winner
Creating for the user not for you. #ContentDesign
Jonny Williams @JonnyFWilliams
Well done Jonny. Please send your mail address to info@contentdesign.london and we’ll send you a book.
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Upcoming courses
08 and 09 September 2020 (online) 2-day content design course
15 September to 15 December (online) Content Design London Academy
27 and 28 October 2020 (online, Australia AEST) 2-day content design course