Working with GenAI (Weave)

Learn to use Generative AI (GenAI) tools effectively in your content work. Get intensive, hands-on practice that makes you GenAI-ready, fast.

This course is delivered by Weave, our official training partner in Australia since 2019. It's taught online and streamed live from Australia.

The 2-day course is based on extensive research and real-world use of GenAI. It gives you practical skills for every stage of content work, from research to production, without the hype.

You'll learn from experienced practitioners and earn a professional certificate.

Who should take this course

This course is for content professionals who need to understand and use GenAI in their work. You might be a:

Content designer exploring GenAI capabilities
Writer or editor adapting to AI tools
Content strategist shaping GenAI adoption
UX professional integrating AI into workflows
Team lead guiding responsible GenAI use

You don't need GenAI experience to take this course.

What makes this course different

Learn from experienced practitioners

Your trainers are content designers who use GenAI in real projects. They bring practical insights and balanced perspectives directly into the classroom.

Intensive format that gets results

Our 2-day focused approach uses live instruction and hands-on practice. You'll be ready to use GenAI effectively, with no abstract theory or unnecessary technical details.

Space to experiment and ask questions

Working alongside other professionals in small groups, you'll have expert support throughout. You'll have space to experiment, ask questions and leave with practical skills you can put to use at work.

Understand how GenAI can support content design work

Learn how to integrate GenAI at each stage of the design process, from research through to content production. You'll also experiment with image generation tools and learn about video and audio capabilities.

Learn responsible practices from day 1

Learn how to maintain quality, check accuracy and spot bias. You'll understand both the benefits and limitations of GenAI tools, and how to develop governance frameworks for your team.

What you'll learn and build

Day 1: Foundations and content production

Understand how GenAI works: Learn what large language models can and cannot do. Understand pattern prediction, tokens, context windows and why your expertise matters.
Write effective prompts: Learn the 6 elements of good prompting: instruction, context, format, style, constraints and examples. Use meta-prompting to improve your results.
Analyse user research with GenAI: Speed up thematic analysis and pattern recognition in qualitative data. Learn to validate findings and spot what GenAI might miss.
Design and refine content: Generate drafts and prototypes that meet user needs. Use iterative prompting to make document and section-level improvements.
Apply voice, tone and style standards: Learn techniques for getting your standards into GenAI and producing consistent content at scale.

Day 2: Responsible practice and governance

Explore image, video and audio tools: Understand how image generation differs from text. Learn to prompt for visuals and design more inclusive outputs.
Check for bias and exclusion: Identify exclusionary patterns in content. Learn to use GenAI to support your review and design content that works for all your users.
Work responsibly with GenAI: Protect data, verify accuracy and maintain quality. Understand broader concerns including environmental impact, trust and copyright.
Develop guardrails and governance: See real-world guidelines from government and large organisations. Develop your own team-level policies for responsible GenAI use.
Understand changing user behaviour: Learn how GenAI is reshaping how people find and use content, and what this means for your work.

Course feedback

This course is among the most grounded and outcome-oriented training we've had. The Content Design London team delivered a balanced walkthrough of both the opportunities and responsibilities.

Jonny Vaughan, Head of Content Design, University of Southampton

About the course

Dates: 28 to 29 May 2026 (2 days)
Time: 9:30 am to 4:00 pm (Melbourne time)
Format: Live online through Zoom
Group size: Maximum 16 participants
Certificate: Professional certificate upon completion

What you'll need

Reliable internet and webcam
Access to Google Docs or Microsoft Office
Access to Zoom
Access to a text-based GenAI tool

What you'll get

GenAI resources guide
Tested prompts ready to use in your work