We won’t sell your data.
We’ll only mail you if you say we can.
We will not pass your data on to anyone who shouldn’t have it.
If you want us to remove your data, just email us at firstname.lastname@example.org.
We may have to keep your data for legal purposes. For example: if you buy a book from us, you’ll pay through PayPal and your shipping address address will be in there.
Longer, plain English version.
This is how we collect and process your personal data when you use our site: contentdesign.london
Content Design London details:
152 City Road,
The data we collect, why we collect it and what we do with it.
If we say ‘personal data’, it’s information where we can identify you. If we can’t identify you, it’s anonymised and okey-dokey. We may process the following type of personal data about you.
If you send us an email, social media message, post or information through the contact form on our website (or any other information on any channel. Say pigeon. If you send us a note via carrier pigeon*), we will process this data (aka do something with it) for the purposes of:
- communicating with you (bit rude if we just ignore you),
- recording keeping (example: if we work for you and invoice you),
- the establishment, pursuance or defence of legal claims (if we want to take each other to court. Can’t think why either of us would want that but there we are).
If you buy a book or service from us and give us your: name, title, billing address, delivery address email address, phone number, contact details, purchase details and your card details, we’ll use that data to fulfil the service and keep records. For example, we need to keep all invoices for HMRC. Your data would be on that invoice and we’d have to keep it.
We use Google Analytics to track how you use this site and our online services like the comments section on the blog. If you post a comment and we think it’s great for marketing, we’ll keep your words in other ways (like a Google spreadsheet, for instance) and might use it elsewhere like social media.
We also have a backup of the website and data relating to it. That’s because you know… life. And Sarah is impulsive. We all know it. What we don’t know is if she is going to have a weird idea at 2am and inadvertently delete the site.
We will look at analytics and the way you use our website. So if you use the search box on the site, we may take a look at the top search terms to see if we are giving you the info you need. We use Google Analytics to look at the pages you access and what page you go to. We also see where you are coming from, how long you spend on the site, where you are in the world and so on. This analytics data is anonymised so that we can’t identify you, your device or your location.
You can find out more about the sort of things we’d look at on: google.com/webmasters/
There’s an article on how to stop Google tracking you if you want to stop any tracking. There’s lots of info out there on this but this article by Wired is quite good: wired.co.uk/article/google-history-search-tracking-data-how-to-delete
If you are on Facebook, we use Facebook Pixel. This is so we only talk to people who might be interested in what we do. More on how that works is here: blog.hootsuite.com/facebook-pixel/
We do all this to keep the site up and running and we learn from it so we can make it better.
If you have signed up to our newsletter, you give us permission to send you emails about jobs, blog posts, courses coming up and random content-based musings. We may use your customer data, user data, technical data and marketing data to measure if it is working or not. If it’s working – and by working we mean, you like it, come to a course, buy the book etc – we will carry on. If it looks like it is not working – we get no website visits for a month say – we know we need to stop sending you emails and go and take a good, long look at ourselves.
We do not collect any sensitive data about you. Sensitive data is data that includes details about your race or ethnicity, religious or philosophical beliefs, sex life, sexual orientation, political opinions, trade union membership, information about your health and genetic and biometric data. We do not collect any information about criminal convictions and offences.
Because quite frankly, it is none of our business.
If we need to collect personal data by law, so we can do business with you, and you don’t give it to us, we can decide not to do the work for you. We’ll talk about that at the time.
We will only use your personal data for a purpose it was collected or for a reasonably compatible purpose if necessary. For more information on this please email us at email@example.com. In case we need to use your details for an unrelated new purpose we will let you know and explain the legal grounds for it.
We may process your personal data without your knowledge or consent where this is required or permitted by law.
We do not carry out automated decision making or any type of automated profiling.
Coz that’s just weird.
We will only send you communications if you came to a course, bought a book or asked for information from us about our goods or services or agreed to receive marketing communications (like signing up to our newsletter).
With anything at all, just mail us at firstname.lastname@example.org if you don’t want this to happen. Under these regulations, if you are a limited company, we can send you marketing emails without your consent.
We won’t though. That’s horrific.
However, you can still opt out of receiving marketing emails from us at any time.
We won’t share your personal data with any third parties for marketing purposes. The Content Design London team will be able to see it and that’s it.
If you don’t have marketing messages from us, remember we still need to keep your data if you have bought anything from us or have communicated with us, like for tax reasons. We just won’t send you any marketing messages.
Disclosures of your personal data
We may have to share your personal data with other companies if we are working with them. For example, if you buy.a book from this site, your data will be used on PayPal.
If we do that, anyone we work with will have to respect the security of your personal data and to treat it in accordance with the law. We will only use your data, and allow them to use your data, for specific reasons.
Different countries have different data rules and here we are meant to go into a long spiel about EEA countries and the EU-US Privacy Shield etc but basically, if we use a company outside of the UK, we will investigate to make sure they take your data protection seriously. If not, we won’t use them and you won’t see it on this site.
Any data you share with us will only be looked at by our team. We will, of course, do our utmost to make sure it’s not accidentally lost, used, altered or shared without your authorisation.
In the extremely unlikely event any of that happens we will inform you and investigate the problem, withdraw our service, fire anyone behaving stupidly and/or take legal action if necessary. We take this stuff very seriously.
We will only keep your data for as long as necessary. Like we have to keep accounts for 6 years after you stop being a client of ours. For example, that means for 6 years, your address will be on any invoice we send you.
For any other data, we will look at the law and the actual reason we are keeping it. No-one wants a bloated spreadsheet of useless data. We might keep some data, like search terms or research data indefinitely and legally, we don’t need to tell you about it.
As always, if you want us to remove anything – if we can do so legally, we will.
Your legal rights
It’s your data we hold. You have rights. Take a look at the ICO’s guidance: ico.org.uk/for-organisations/guide-to-the-general-data-protection-regulation-gdpr/individual-rights/
Any problems at all with any of this data and protection stuff, email us at email@example.com
You will not have to pay to access your personal data (or to exercise any of the other rights). But we may charge a reasonable fee if your request is clearly unfounded, repetitive or excessive and we can refuse to comply with your request in these circumstances.
We may need specific information from you so we can make sure you have the right to access data. This is so that we only give data to the right person. Don’t want any random person saying they are you and then we merrily give them all the data we hold about you. We may also contact you to find out more about your request for the data.
We plan to get back to you in one month but it may take longer if you have a really tricky problem or you have made a number of requests. In which case, we’ll tell you.
If you are not happy with any aspect of how we collect and use your data, complain to the Information Commissioner’s Office (ICO), the UK supervisory authority for data protection issues (www.ico.org.uk).
Um… just a request: we’d prefer if you came to us first so we can try and sort it out.
This website may include links to third-party websites, plug-ins and applications. Clicking on those links or enabling those connections may allow third parties to collect or share data about you. We do not control these third-party websites and are not responsible for their privacy statements. When you leave our website, take a look at the privacy notice of every website you visit.
Obviously, it won’t be as good as this one. But they can try. Bless ‘em.
*please don’t send pigeons. Sarah has cats. It may not end well.
So that’s the version you might actually read.
This is the terrible version we have to put here until we get the above version checked by a proper lawyer. It says the same thing.
Horrific legalese version
Website privacy notice
(Just look at those caps. Why do lawyers insist on shouting? SR)
This privacy notice provides you with details of how we collect and process your personal data through your use of our site contentdesign.london
By providing us with your data, you warrant to us that you are over 13 years of age. (Why?We don’t have anything dodgy that a 13 year old couldn’t read. My 13-year-olds have definite opinions about FAQs. Where do you think they got that from? SR)
Content Design Centre is the data controller and we are responsible for your personal data (referred to as “we”, “us” or “our” in this privacy notice).
Our full details are:
Full name of legal entity:
Content Design London
Kemp House, 152 City Road, London EC1V 2NX
It is very important that the information we hold about you is accurate and up to date. Please let us know if at any time your personal information changes by emailing us at firstname.lastname@example.org
2. WHAT DATA DO WE COLLECT ABOUT YOU, FOR WHAT PURPOSE AND ON WHAT GROUND WE PROCESS IT
Personal data means any information capable of identifying an individual. It does not include anonymised data.
We may process the following categories of personal data about you:
- Communication Data:
that includes any communication that you send to us whether that be through the contact form on our website, through email, text, social media messaging, social media posting or any other communication that you send us. We process this data for the purposes of communicating with you, for record keeping and for the establishment, pursuance or defence of legal claims. Our lawful ground for this processing is our legitimate interests which in this case are to reply to communications sent to us, to keep records and to establish, pursue or defend legal claims.
- Customer Data:
that includes data relating to any purchases of goods and/or services such as your name, title, billing address, delivery address email address, phone number, contact details, purchase details and your card details. We process this data to supply the goods and/or services you have purchased and to keep records of such transactions. Our lawful ground for this processing is the performance of a contract between you and us and/or taking steps at your request to enter into such a contract.
- User Data:
that includes data about how you use our website and any online services together with any data that you post for publication on our website or through other online services. We process this data to operate our website and ensure relevant content is provided to you, to ensure the security of our website, to maintain back- ups of our website and/or databases and to enable publication and administration of our website, other online services and business. Our lawful ground for this processing is our legitimate interests which in this case are to enable us to properly administer our website and our business.
- Technical Data:
that includes data about your use of our website and online services such as your anonymised IP address, your login data, details about your browser, length of visit to pages on our website, page views and navigation paths, details about the number of times you use our website, time zone settings and other technology on the devices you use to access our website. The source of this data is from our analytics tracking system. We use Google Analytics to process this data to analyse your use of our website and other online services, to administer and protect our business and website, to deliver relevant website content and advertisements to you and to understand the effectiveness of our advertising. Our lawful ground for this processing is our legitimate interests which in this case are to enable us to properly administer our website and our business and to grow our business and to decide our marketing strategy.
- Marketing Data:
that includes data about your preferences in receiving marketing from us and our third parties and your communication preferences. We process this data to enable you to partake in our promotions such as competitions, prize draws and free give-aways, to deliver relevant website content and advertisements to you and measure or understand the effectiveness of this advertising. Our lawful ground for this processing is our legitimate interests which in this case are to study how customers use our products/services, to develop them, to grow our business and to decide our marketing strategy.
We may use Customer Data, User Data, Technical Data and Marketing Data to deliver relevant website content and advertisements to you (including Facebook adverts or other display advertisements) and to measure or understand the effectiveness of the advertising we serve you. Our lawful ground for this processing is legitimate interests which is to grow our business. We may also use such data to send other marketing communications to you. Our lawful ground for this processing is either consent or legitimate interests (namely to grow our business).
We do not collect any Sensitive Data about you. Sensitive data refers to data that includes details about your race or ethnicity, religious or philosophical beliefs, sex life, sexual orientation, political opinions, trade union membership, information about your health and genetic and biometric data. We do not collect any information about criminal convictions and offences.
Where we are required to collect personal data by law, or under the terms of the contract between us and you do not provide us with that data when requested, we may not be able to perform the contract (for example, to deliver goods or services to you). If you don’t provide us with the requested data, we may have to cancel a product or service you have ordered but if we do, we will notify you at the time.
We will only use your personal data for a purpose it was collected for or a reasonably compatible purpose if necessary. For more information on this please email us at email@example.com. In case we need to use your details for an unrelated new purpose we will let you know and explain the legal grounds for processing.
We may process your personal data without your knowledge or consent where this is required or permitted by law.
We do not carry out automated decision making or any type of automated profiling.
3. MARKETING COMMUNICATIONS
Our lawful ground of processing your personal data to send you marketing communications is either your consent or our legitimate interests (namely to grow our business).
Under the Privacy and Electronic Communications Regulations, we may send you marketing communications from us if (i) you made a purchase or asked for information from us about our goods or services or (ii) you agreed to receive marketing communications and in each case you have not opted out of receiving such communications since. Under these regulations, if you are a limited company, we may send you marketing emails without your consent. However, you can still opt out of receiving marketing emails from us at any time.
Before we share your personal data with any third party for their own marketing purposes we will get your express consent. (Express mind you. Not slow. Doesn’t cover slow consent. I should stop this now. It covers any kind of consent. SR)
You can ask us or third parties to stop sending you marketing messages at any time by emailing us at firstname.lastname@example.org. at any time.
If you opt out of receiving marketing communications this opt-out does not apply to personal data provided as a result of other transactions, such as purchases, warranty registrations etc.
4. DISCLOSURES OF YOUR PERSONAL DATA
We may have to share your personal data with the parties set out below:
- Other companies in our group who provide services to us.
We require all third parties to whom we transfer your data to respect the security of your personal data and to treat it in accordance with the law. We only allow such third parties to process your personal data for specified purposes and in accordance with our instructions.
5. INTERNATIONAL TRANSFERS
Countries outside of the European Economic Area (EEA) do not always offer the same levels of protection to your personal data, so European law has prohibited transfers of personal data outside of the EEA unless the transfer meets certain criteria.
Many of our third parties service providers are based outside the European Economic Area (EEA) so their processing of your personal data will involve a transfer of data outside the EEA.
Whenever we transfer your personal data out of the EEA, we do our best to ensure a similar degree of security of data by ensuring at least one of the following safeguards is in place:
- We will only transfer your personal data to countries that the European Commission have approved as providing an adequate level of protection for personal data by; or
- Where we use certain service providers, we may use specific contracts or codes of conduct or certification mechanisms approved by the European Commission which give personal data the same protection it has in Europe; or
- If we use US-based providers that are part of EU-US Privacy Shield, we may transfer data to them, as they have equivalent safeguards in place.
If none of the above safeguards is available, we may request your explicit consent to the specific transfer. You will have the right to withdraw this consent at any time.
6. DATA SECURITY
We have put in place security measures to prevent your personal data from being accidentally lost, used, altered, disclosed, or accessed without authorisation. We also allow access to your personal data only to those employees and partners who have a business need to know such data. They will only process your personal data on our instructions and they must keep it confidential.
We have procedures in place to deal with any suspected personal data breach and will notify you and any applicable regulator of a breach if we are legally required to.
7. DATA RETENTION
We will only retain your personal data for as long as necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements.
When deciding what the correct time is to keep the data for we look at its amount, nature and sensitivity, potential risk of harm from unauthorised use or disclosure, the processing purposes, if these can be achieved by other means and legal requirements.
For tax purposes the law requires us to keep basic information about our customers (including Contact, Identity, Financial and Transaction Data) for six years after they stop being customers.
In some circumstances we may anonymise your personal data for research or statistical purposes in which case we may use this information indefinitely without further notice to you.
8. YOUR LEGAL RIGHTS
Under data protection laws you have rights in relation to your personal data that include the right to request access, correction, erasure, restriction, transfer, to object to processing, to portability of data and (where the lawful ground of processing is consent) to withdraw consent.
You can see more about these rights at:
If you wish to exercise any of the rights set out above, please email us at email@example.com
You will not have to pay a fee to access your personal data (or to exercise any of the other rights). However, we may charge a reasonable fee if your request is clearly unfounded, repetitive or excessive or refuse to comply with your request in these circumstances.
We may need to request specific information from you to help us confirm your identity and ensure your right to access your personal data (or to exercise any of your other rights). This is a security measure to ensure that personal data is not disclosed to any person who has no right to receive it. We may also contact you to ask you for further information in relation to your request to speed up our response.
We try to respond to all legitimate requests within one month. Occasionally it may take us longer than a month if your request is particularly complex or you have made a number of requests. In this case, we will notify you.
If you are not happy with any aspect of how we collect and use your data, you have the right to complain to the Information Commissioner’s Office (ICO), the UK supervisory authority for data protection issues (ico.org.uk). We should be grateful if you would contact us first if you do have a complaint so that we can try to resolve it for you.
9. THIRD-PARTY LINKS
This website may include links to third-party websites, plug-ins and applications. Clicking on those links or enabling those connections may allow third parties to collect or share data about you. We do not control these third-party websites and are not responsible for their privacy statements. When you leave our website, we encourage you to read the privacy notice of every website you visit.