Content Design London

Training

We want to change the way that content designers access training.

Unlike designers and developers who can choose from a large range of courses and degrees, most content designers still only learn on the job.

Content Design London (CDL) gives you the chance to study in a structured, yet flexible and thought-provoking way. We look at content as an essential part of the overall user experience.

But this isn’t just about training. It’s also about building a community and helping to create the next generation of confident, smart content designers.

Foundation in Content Design

We’ve been running this for a few years now. This 2-day course will take you through:

  • journey mapping - this will help you understand what content needs to be where and on what channel,
  • using SEO tools to help your audience find your content
  • user needs - using this agile method can help you create clear, consistent communications across all of your channels
  • prioritisation.

Our course is: CPD certified, taught in small groups that allow for 1:1 tuition, an overview of how to run a content design sprint.

This course was previously called Content Design 2-day course


For dates please visit our Eventbrite page (due to coronavirus all our coaching is being held remotely until further notice). If you would like to pay using a PO number please contact us.


We can also run this course in-house for your organisation.


Blog posts: What is content design? Getting into content design. Content design for marketers.

Advanced Content Design course

This CPD certified course is for senior content designers, product managers, service designers and others. You are used to working with user needs and user journeys and want to look at the bigger picture.

On the course we will introduce you to ways of running a content design project from initial research to content production.

Over the 2 days you will:

  • get an introduction to scoping workshops,
  • learn about working with user research - journey mapping from research, empathy mapping, user vs business needs,
  • get an introduction to content design patterns,
  • learn how to get from a bank of user needs to pieces of content,
  • get an introduction to managing content projects,
  • get tips on testing and iterating content.

At each stage the course takes you through the planning steps and introduces you to ways of working with other teams and involving stakeholders.


For dates please visit our Eventbrite page (due to coronavirus all our coaching is being held remotely until further notice). If you would like to pay using a PO number please contact us.


We can also run this course in-house for your organisation.


Blog posts: Value of content design, Matching user needs with business goals.

Content Strategy course (2-days)

On this 2-day course we will take you through a series of practices that will help you develop a content strategy for your organisation. You will be working on a pre-set project to understand how to put together a content strategy that balances user and organisational needs while applying agile content production methods. 

Over the 2 days you will:

  • map core user journeys and needs,
  • identify organisational goals,
  • develop core messages that inform your content,
  • do channel mapping,
  • learn how to develop a basic content hierarchy and content types,
  • learn how to include accessibility in your content strategy,
  • develop ideas how to measure success and value,
  • map a workflow and address pain points through agile working,
  • learn how to communicate your content strategy into your wider organisation.

This course is currently only run in-house for organisations.

Other courses

We also offer a 1-day Writing for the web course as well as a blog writing course, please get in touch for more information.

Books

You may find these books interesting:

Transformed the way I think about writing content from just writing then editing to meet the user needs to working out the user’s needs FIRST then writing the content to match
2-day content design course

Enquire about training

We’ve previously trained: Office of National Statistics, British Red Cross, Nice, The Law Society, Hilton and the Department for Education amongst others.

Upcoming public courses

(due to coronavirus all our training is being held remotely until further notice)

Enquire about training

(due to coronavirus all our training is being held remotely until further notice)